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"Your website is your showroom. It should be clear and concise."
- Emily Thompson

TOPICS DISCUSSED IN THIS EPISODE:

  • How creative entrepreneurs can use their website to its fullest potential (and what lots of creatives aren’t doing that is hurting their business)
  • How your website translates and delivers your brand to attract dream clients
  • We answer the age old question of whether or not you should be blogging
  • How to evolve your website as you change and settle into your business
  • The difference between a website designer and a website developer
  • How to use data, analytics, and metrics to make your online presence better
  • Make your website work for you – almost like another employee or virtual assistant
  • Why search engine optimization (SEO) isn’t that hard and how you can use it to your advantage
  • Identifying your website’s core purpose
  • How your customers are moving around your website and how it affects your content strategy
  • Less is more and why you should cut your content in half (or more!)
  • Whether or not you should include your prices on your website

RESOURCES DISCUSSED IN THIS EPISODE

PIN IT:

Website changes with your brand
You don't have to blog