Episode 156

Design Thinking with Jeremy Bailey

December 26, 2017

Jeremy Bailey, Creative Director at Freshbooks Cloud Accounting, joins us to talk about implementing Design Thinking in your creative process, managing your time as a creative with a full-time job, and redefining art.

Episode Transcript
"The biggest mistake we make is that we make assumptions about what we think people will think."
- Jeremy Bailey

Discussed in this Episode

  • Jeremy's background as a new media artist
  • How the internet shapes this performance of us pretending to be famous
  • What is art?
  • Monetizing art vs. having a day job and creating art for creativity's sake on the side
  • How to make time/energy for creating when you have a full-time job
  • How Jeremy became the Creative Director at Freshbooks
  • Going from freelance/contract worker to working for someone full-time
  • The steps of Design Thinking + implementing it in the creative process
    1. Empathize / listen
    2. Defining the problem / need
    3. Solving / ideation
    4. Prototype
    5. Test

Resources Mentioned