Secret Episode // Digital Products — Q&A

September 1, 2016

In today’s secret episode we’re continuing the conversation from August Clubhouse Masterclass all about pricing digital products, investing in digital products, approaching launches, and more.

If you're overwhelmed from the beginning, it may just be a procrastination tactic. Share on X Early bird pricing is a good tactic, but discount codes can be your worst enemy. Share on X You can't force community. Share on X
Episode Transcript

Discussed in this Episode

  • How to price digital products so that it's desirable but also profitable
  • How to break up creating a digital product into manageable pieces
  • How much to invest in your first digital product
  • How to approach a launch for small digital products (under $50)
  • How to package digital products and in-person workshops together
  • Communities as digital products
  • Weighing the discoverability aspect of platforms like Skillshare vs. your own website
  • Charging for something that was once free
  • Specific numbers and insights behind our recent digital offerings with Braid Creative & Indie Shopography

Resources Mentioned

Hosts + Guests

Emily Thompson
Emily Thompson

Host

Almanac Supply Co

Kathleen Shannon
Kathleen Shannon

Co-Host

Braid Creative