TOPICS DISCUSSED IN THIS EPISODE:
- Books and movies Tara is into
- What to do with your business vision changes
- Pivoting positioning vs. pivoting your business model
- Tweaking your positioning statement vs. re-doing your entire brand
- What is positioning?
- Cultivating confidence in your business and positioning
- How to develop or update your brand's positioning
- Narrowing down to just one main offering
RESOURCES DISCUSSED IN THIS EPISODE
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