Episode 125

Developing Your Signature Program with Maya Gaddie

May 23, 2017

So you’re thinking about building your own signature program, course, or product? Maya Gaddie joins us on the Being Boss Podcast to talk all about creating a signature program that you can be known for in your business. Learn about what it takes to make a signature program, how to go about making iterations and changes, and how to promote and market your signature program.

Episode Transcript
"You don't start where you want to end; you evolve it over time."
- Maya Gaddie

Discussed in this Episode

  • How Maya helps other creative entrepreneurs
  • What does it mean to have a signature program?
  • The ingredients and elements to creating a signature program
  • Being a multi-passionate entrepreneur but wanting a signature program
  • Examples of great signature programs
  • How other products or offerings can fit into your signature program
  • The difference between your signature program and what you want to be known for
  • The different formats of a signature program
  • The importance of iterations in creating your signature program
  • Experimenting with delivery method
  • Dealing with iterations and addressing failures
  • Promoting and marketing your signature program

Resources Mentioned