Episode 23

Giving It All Away

June 9, 2015

Today’s topic is content sharing, social media, and our philosophy of giving it all away in a way that helps you set yourself up as a creative expert so you can Be Boss and attract dreamy clients.

Episode Transcript
"Giving people that free value allows them to get past any objections they have in hiring you."
- Emily Thompson

Discussed in this Episode

  • What does it mean to give it all away and using that to position yourself as an expert
  • Making your content valuable
  • Providing value in newsletters and creating opt-ins
  • Sharing platforms (blogs, social media, etc.) and personal vs. professional accounts
  • How giving away free content actually makes you money
  • Not waiting for content perfection
  • What you share is what you become

Resources Mentioned

Hosts + Guests

Emily Thompson
Emily Thompson


Almanac Supply Co

Kathleen Shannon
Kathleen Shannon


Braid Creative