Resources Guide
Marketing + Sales
Bosses wear many hats, and being the Chief Marketing Officer and Sales Associate for your business are two big ones. Social media, email lists, and word-of-mouth marketing are all ways you can help get the word out about what you do. Find what you’re looking for in our library of resources.
Related Episodes
Is podcasting losing its edge? The medium has been touted as the next big thing in digital content and media creation for almost a decade but the industry has seen major evolution in that time. Join Emily and Kathleen, as they share their personal experiences and insights on the transformation of podcasting from the perspective […]
Do you feel uneasy about the role of AI in your creative work and business operations? In this episode, Emily sits down with author Tasha L. Harrison to chat about the ethics of using technology in your work. They explore the intersection of technology and ethics, the helpful and creepy sides of AI, and how […]
Do your free offerings still have the same power and value with your potential customers and clients? In this episode, Emily is joined by the cofounders of The Chattery, Shawanda Mason and Jennifer Holder for a thoughtful conversation about the role of free in our economy and communities. They explore the mindset shifts of creating […]
As a creative entrepreneur, you likely know your core values, you may have even defined unique values for your business. But how do you use core values to build a strong business foundation? In this episode, Emily is joined by Corey from the Being Boss team in a live Being Boss Clubhouse event to discuss […]
When it comes to running a business, few things are ever as easy as you think they will be. In this episode, Emily is sharing a peek behind the scenes at the growth of Almanac Supply Co., her product and retail business. Learn how the team continues to innovate and find purpose in the work […]
featured download
In this episode, the Track Your Metrics worksheet was mentioned. Download your copy here!
10 Minutes to Being Boss
As creative business owners, we all want to be influencers. Maybe not the influencers of Instagram fame, but we do want to influence our customers and our audiences – it’s why we show up in our brands and on social media. But how do you gain the power of influence and how do you wield […]
As a professional podcaster (like, I get paid to podcast) who started a podcast before they were as plentiful as Instagram accounts, I know a thing or two about showing up and creating content in this medium. In this video, I’m sharing my top 6 lessons (plus a few sub-lessons), I’ve learned from 6 years […]
Question: “How do you generate leads in your business?”
Question: “How can I make my product and services shine through the avalanche of online offerings and products right now? There are a lot of resources, courses, products, etc available and I’m having a hard time sifting through them myself. What can I do to stand out?”
Question: “How do you set the scene to write blog posts and newsletters? I can’t seem to get into a rhythm. Do I batch them? Do them before bed? After I exercise?”
Making a Business
Even if you have a physical, product-based business, it’s important to play the online marketing game. So in today’s Making a Business episode, we’re talking about how Emily is using social media and email marketing to grow her business while still focusing on building relationships and seeking avenues of growth offline.
Minisodes
Do you need to be on Facebook as a creative entrepreneur or business owner? We’re sharing how Facebook hasn’t served our business and community and how you can find a platform that works for you and your business.
Our favorite social platform of the moment is Instagram, so we’re sharing our tips for using Instagram and growing your following as a creative entrepreneur or business owner.
We’ve noticed a trend of creative entrepreneurs adding more, more, more, but we’re feeling like all these “value adds” are actually taking away from the value you provide. So in this minisode, we’re talking about focusing your offering on its core value to really make that the best it can be.
We’re trying on the title of “model” to offer some advice on how to get the most out of a photo shoot or video shoot as a creative entrepreneur. We’ve done several photo shoots and video shoots lately for our own business, so we’re sharing the best ways to prepare for them and then how […]
We closed the Being Boss Facebook group of over 25,000 members. In today’s minisode, we’re talking about why we decided to close our Facebook group, but we’re also offering tips on how to grow, cultivate, and best use a Facebook group for your creative business.
