April 14, 2020

Episode #228 // Sustainable Business Practices

Ebbs and flows are inevitable, so having sustainable business practices is key for long-term success. Kathleen joins Emily today to talk about those basic practices, which include starting small and bootstrapping, leveraging what you already have, marketing tactics, not over-committing to social media, and big picture CEO-level management.

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"You want to create a foundation and a backbone that is sustainable no matter what is thrown your way."
- Kathleen

TOPICS DISCUSSED IN THIS EPISODE:

  • Basic business processes for sustainability
  • Starting small: bootstrapping vs. going in debt
  • No new things: leveraging what you have
  • Practices for sustainable marketing
  • Not over-committing to social media marketing
  • Stepping back and focusing on the big picture management of your business

RESOURCES DISCUSSED IN THIS EPISODE

MORE FROM KATHLEEN

Braid Creative

MORE FROM EMILY

Almanac Supply Co.

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