GROW This Year
Rebrands, social media planning, and SEO best practices
Ready, Set, Grow
What do you want out of this new year, boss?
Expansion. Clarity. Impact. Confidence.
In the Being Boss Community, we’ve been settling into our words of the year together. And every year there’s a thread of intentions centered around growing our businesses and getting closer to our dreams. (Along with some wonderfully centered-in-ourselves intentions like self-care, simplicity, and joy – so no shame if you’re in that camp, boss.)
This week we’re sharing some resources around the web for harnessing the potential that 2022 brings. Next week we’ll be back for more of that working-on-myself …
Grow Your Biz
- If 2022 has you thinking about a rebrand, here are 3 things to ask yourself to make sure. (article)
- If you’re unsure where to start, our top 8 podcast episodes for developing your brand will get you going. (article)
- If you’re unsure where to start, our top 8 podcast episodes for developing your brand will get you going. (article)
- Thinking about an ambassador program? This look into a 7-figure program should get your gears turning. (podcast)
- If this is the year you do implement Profit First, but can’t get through the book*, there’s now a videobook. And it’s on sale! (resource)
- Not sure what Profit First is? Here’s an episode of the Being Boss podcast with the author to get you started. (podcast)
- Not sure what Profit First is? Here’s an episode of the Being Boss podcast with the author to get you started. (podcast)
- Supply chains aren’t un-kinking soon, so retailers are encouraged to source locally and stretch inventory where you can. (article)
*Affiliate link, but we’re sharing it because we genuinely believe it’ll help you be boss.
Market Like a Boss
- Gather new testimonials to help you market your business with a fresh take. (article)
- Breathe new life into your social media planning and make sure your audience knows how to buy you. (article)
- And if that social media plan needs a budget, here’s a download to help you come in under costs. (resource)
- Small business can *win* with good SEO, and here are 5 ways to help you out-pace the big dogs. (article)
- For local businesses, there’s a whole other set of SEO tips for you to help you win out where you are. (article)
- Making and selling merch on TikTok gives you more content ideas AND more chances to go viral. (article)
- If your new goal is to increase your YouTube watch time, here’s 5 steps to get you there. (article)
Making Boss Friends
Walking into 2022 hasn’t been filled with as many regained freedoms as many of us hoped, but that doesn’t mean that you have to do this business thing alone, boss.
It may not be vacations and IRL meet-ups yet, but bosses in the Being Boss Community are continuing to connect online to share wins, workshop opportunities, and hang out with folks who get what they do.
If you’re looking for support or networking or a business bestie, it’s as good a time as ever to join us in the Being Boss Community!
Community-level membership is free, with an option to upgrade to the Clubhouse for more events and resources.
What’s Fresh
- Airtable’s latest round of funding brings its valuation up to $11 BILLION. (article)
- Resale retail brand Rebag has raised $33M in funding and plans to add more stores in 2022. (article)
- Your Instagram feed is [mostly] chronological again. Thank you, Zuck. (article)
| Trying to level up your social media presence this year? In this episode, Emily of Being Boss chats with social media strategist Andréa Jones about the social media trends for 2022. |
Upcoming Events
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