Rethinking Creativity In Business

You Are Creative

Guess what? You’re a creator.

Whether you believe it or not, there’s a certain level of creativity it takes to run a business— even if you don’t view your expertise as “artsy”. Maybe you’re an avid artist; maybe you’ve been told you don’t have a creative bone in your body. Wherever you exist on the creative spectrum, it’s in you.

Many people assume creativity means colors, designs, and the ability to make good-looking pieces of work. While those things do apply to creation, they aren’t everything. There are always methods to creatively optimize your business. It’s not all strategy 24/7.

Any act of using your skills or knowledge to improve (or produce) something is an act of creation. Even the simple act of making decisions— one after the other— makes you an artist in your life. Creation isn’t black or white. Everyone uses different tools to generate meaningful results.

In business, it can be easy to get so caught up in production and management that the spark of creativity grows dim. How can you rekindle inspiration, heed new opportunities, and leverage creative genius (both your own and that of others)? Here are some examples and noteworthy insights for using all things “creative” to benefit your biz and the world.

P.S. Sharing shows you care. Earn rewards when you share Brewed with your business besties! You can snag everything from digital downloads, stickers, a coffee mug, and more! Find your share link at the bottom of every edition of Brewed.

Creator Mode: On

• Gary V encourages a creative perspective by demanding a serious cutback on “dwell time”, which is the amount of time spent ruminating on defeats and doubts. (article + video)
  
  
• Routine is key to sustainable creativity, so consider some of these tips on how creatives start and end their day to avoid burnout. (article)
  
  
• Aesthetics are everything when selling products online. Here are some of the top creative eCommerce photography tips to set up your site for success. (guide)
  
  
• You can post content all day long, but knowing how to creatively harness social media algorithms can seriously improve your marketing efforts. (article)
  
  
• TikTok, YouTube, or both? Learn which video content platform might be best for your business. (video)
  
  

Your Biz Got You Down?

When is the last time you:

• Made business decisions with 100% confidence?
• Felt great about your business performance and growth?
• Took a vacation with no worries or guilt?

If you’re struggling to find the answer, your business might be running you. That might look like feeling bogged down by your business, uninspired, frustrated and full of fraudy feelings. Boss, we know that is not what you set out to accomplish.

Let us show you how to fix the relationship to your business in our brand-new 6-week group coaching program. Complete with live coaching calls with Emily, an exercise-packed workbook, and an exclusive Community group that will help you feel inspired, confident and clear about your business. Join the waitlist to get notified as soon as registration opens! 

This Takes The (Creative) Cake

• Stories bring people together. Read about how business leaders can utilize storytelling to positively impact and create culture. (article)
  
  
• Feeling pent-up and frustrated? Here are five creative ways to release negative energy in nature. (article)
  
  
• We could all use a vacation more often but let’s be honest: that ain’t always possible. Learn how to get creative with planning your next staycation to get you out of a rut. (article)
  
  
• Put your social media content into hyperdrive with these tips, calendars, and templates from HubSpot. (article)
  
  

Make This Summer Count

What’s Fresh

• World-renowned creative honors were awarded to 27 campaigns at the 2022 Cannes Lions International Festival of Creativity. Check out the winning creators here. (multimedia)
  
  
• See how Shopify is embracing NFTs for the future of online sales. (article)
  
  
• As one of the top creative platforms in the world, TikTok aims to reward top content creators through its new Creator Fund. (article)
  
  
• We all have goals— but you’ve probably never heard of “anti-goals”. Reach new heights of success by avoiding failure with these new methods. (article)
  
  
• Want to read more? (Don’t we all?) Here are some expert tips on how to embrace your best bookworm self. (article)
  
  

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